Which programs should we launch next?
Most institutions decide what to build next based on a board member's industry contact, an enrollment manager's hunch, or whatever's hot in the trades right now. The Market Scan replaces that with primary-source labor market evidence — read against your specific service area, scored, ranked, and accompanied by an actual recommendation.
- 01 /
Region scoping
We define your service area precisely — counties, MSAs, commuting zones — and pull labor market data only for that footprint. Not state-level averages.
- 02 /
Demand triangulation
BLS occupational projections + JOLTS regional hiring + live job-posting volume + Lightcast wage trends, cross-referenced. Three independent demand signals minimum per opportunity.
- 03 /
Competitive landscape
Which institutions in your region — community college, four-year, private, online — are already offering each opportunity. Gap analysis on what's underserved.
- 04 /
Scoring & ranking
Composite score across demand, competitive position, regulatory fit, grant alignment, and operational viability. Weighted, defended in writing.
- 05 /
Recommendation
We don't hand you a chart deck. We tell you which opportunities to pursue, in what order, with the case for each.
- 01
7–10 scored program opportunities, ranked
- 02
Live job-posting evidence per opportunity
- 03
Three-year revenue model assumptions
- 04
Competitive landscape per opportunity
- 05
Grant alignment + Workforce Pell flag
- 06
90-day launch sequence on the top recommendation
Read a real Wake Tech Market Scan before you decide.
Same methodology, same depth, same recommendation pattern as a paid engagement. Yours by subscribing to The Signal.
See the sample report →| REPORT | DECISION IT ANSWERS | TIMELINE |
|---|---|---|
Market ScanTHIS REPORT | Which programs should we launch next? | 2 weeks |
Feasibility Study | Should we actually build this specific program? | 3 weeks |
Program Health Review | Is what we already run still working? | 2–4 weeks |
Read the Labor Market Data Analysis pillar of The Signal first.
This report sits inside our Labor Market Data Analysis pillar. The free articles show how we think on this beat. If they earn your trust, the report may be the next step. If they don't, you saved yourself a meeting.